Do you remember when you stumbled upon something truly extraordinary, something that felt like a blast from the past? Well, we’re about to take you on a nostalgic trip back to a remarkable moment in our filmmaking journey during our time at the Savannah College of Art & Design.
It all began when our film, “Makeshift,” a Coca-Cola Refreshing Filmmaker Award Finalist, was still just a concept brimming with creativity and youthful enthusiasm. Our team, comprised of talented individuals who shared a passion for storytelling, embarked on a mission to bring this project to life.
The Plot Unveiled
The heart of our commercial revolves around a young man who stumbles upon a group of friends in an open field. Seizing the opportunity to spread joy and excitement, he transforms this simple field into a magical pop-up movie screening. Picture this: a makeshift concession stand, a movie screen, and an old-school film camera all coming together under the summer sky. It’s a story that captures the essence of youthful spontaneity and the joy of creating memorable experiences with friends.
Behind the Scenes
Every great film requires a dedicated crew, and ours was no exception:
Broody Carmikell – Director: The visionary behind the camera, Broody brought our story to life with his exceptional directing skills, ensuring that every frame was infused with the magic of the moment.
Zach Graber – Director of Photography: With an eye for capturing the perfect shot, Zach skillfully crafted the visual narrative, ensuring the essence of summer and camaraderie shone through.
Joshua Green – Production Designer: Joshua was instrumental in setting the stage for our pop-up movie experience, meticulously designing the set to evoke nostalgia and wonder.
Yolande Thame – Set Dresser: As the set dresser, Yolande added the final touches that made our creation feel inspirational and relatable. Her attention to detail breathed life into our project.
Creating Magic on Set
Dressing the set was a task that brought us immense joy. We wanted our audience to feel the nostalgia and excitement that the characters on screen were experiencing. From the retro concession stand filled with iconic Coca-Cola bottles to the warm, inviting glow of the makeshift movie screen, every element was carefully chosen to create a sense of wonder.
Our film, “Makeshift,” a Coca-Cola Refreshing Filmmaker Award Finalist, was not just a project; it was a journey filled with passion, creativity, and the joy of filmmaking. It reminds us of the power of spontaneity, the importance of creating unforgettable moments, and the magic that happens when a group of talented individuals comes together to tell a story.
So, as you sip on your Coca-Cola and reminisce about those timeless moments, remember that “Makeshift” captures the magic of the past and brings it to life on the silver screen. Cheers to the power of storytelling and the memories that last a lifetime!